
Best Commercial Animation Film
Official Selections
Mind The World | Pune Design Festival 2025
By : Suresh Eriyat
What happens when the world has had enough?
Created with Pune Design Festival for the 2025 theme Mind The World, the film uses a tormented bull as a metaphor for a planet pushed past its limits, no longer enduring but fighting back.
It is a reminder that nature is not infinite, and as designers, the responsibility to change the narrative is ours.
Watch. Reflect. Mind The World.


Gentle Monster X Mugler Ad Film
By : Aditya Pandey
In a barren wasteland, a robotic butterfly revives the last flower before transforming into the Gentle Monster × Mugler sunglasses, symbolizing the union of nature and design.
Through the combined efforts of visual development, modeling, animation, lighting, and compositing, the transformation unfolds seamlessly. The result is a refined fashion film that presents the eyewear as the final stage of evolution, where nature and technology exist as one.
Khadi
By : Mayank Chauhan
This ad film is a tribute to Khadi, its comfort, its soul, and the spirit of India woven into every thread.
SPARSH touches khadi in a shop and feels deeply connected to nature. He finds himself in a cotton field where a soft bud brushes his face, lifting him into a sky filled with floating buds. He watches one transform into a thread and move toward a giant charkha.
As he returns to the field, the story unfolds, revealing every being involved in turning khadi into cloth.


ROLEX AD FILM
By : Shashwat Bhatt
A dive into the heart of precision where human craftsmanship meets the silent strength of the ocean. The film begins inside the intricate world of the Rolex Deep Sea, where every handcrafted component is built with purpose and resilience. As the mechanism pulses with life, the story expands into the vast ocean depths.
Through cinematic visuals and immersive sound, the film draws a poetic parallel between mechanical precision and natural power, presenting Rolex as a testament to the harmony between human innovation and nature.
Poshan
By : Anuj Kumar, Swarup Deb
Poshan is a social-first commercial film created for the launch of a nutrition bar for women. Moving across generations and roles—from a woman cricketer to professionals, homemakers, and teenagers—the film reflects women’s evolving aspirations, positioning nutrition as an enabler and anchoring the narrative in a grandmother as a symbol of generational wisdom.

